The Background

Services

Ecommerce Web Design

Industry

Fashion & Clothing

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Charlotte Rose is an Australian owned women’s fashion label that is defined by the essence of femininity, confidence, and independent style.

The client wanted a simple and clean ecommerce website with seamless navigation to make a transition from their social media focused brand to selling from their own website. They required an interface with minimum distractions to encourage quick conversion.

Featured Works

Our Approach

We began by analysing the client’s requirements, target audience and brand image. After which, we penned down all the necessary features that a minimalist clothing ecommerce site requires. WebCommander was chosen as the CMS platform to build Charlotte Rose’s website. The site was designed to handle all their present and future inventory.

As per the client’s requirements, the website was designed to be spacious, fast and full of high-quality images. It also features sizing charts, order tracking as well as a quick checkout process to provide the best user experience.

Key Features

  • Fully responsive site
  • Secure payment gateway
  • Instagram feed integration
  • Unlimited customer and inventory management
  • Quick ordering process
  • Minimalistic design
  • Advanced search with price and size filtering
  • Convenient features to manage orders and customer analytics

The Impact

Thanks to the new ecommerce site, Charlotte & Rose was able to increase their sale by a significant margin. They achieved a seamless transition into the online marketplace and reduced the need to micromanage every order. The client was very satisfied with the end result.

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