UX – Website Design – SEO
Industrial Control SystemView Website
Metaval is a seasoned supplier of industrial controls to the paper industry. They have been operating since the 1960s. Recently, they felt that their existing website was irrelevant in today’s time and needed help in redesigning as well as SEO.
The client focused on three particular aspects of their new site; the navigation, the product presentation and SEO. They leaned heavily on product details, as they have a wide array of items.
The challenge was presenting all of it without making the design feel cluttered. They also needed long-term SEO assistance to drive more traffic to their newly minted site.
We approach every project with detailed requirement documentation and consultation with the clients. In this project, the process was more solidified. Mock-ups were created and presented to the client to get their feedback on every phase of the design. Only after receiving the go-ahead signal did the final development start.
Each product was carefully segmented to create a highly organised and uncluttered feel on the site. The result was easy navigation. SEO elements were also incorporated into the design. After the deployment, the client is receiving regular SEO assistance to rank higher in Google.
- Organized and clean site
- Very detail oriented product presentation
- Mobile responsive design
- Conversion friendly
- SEO friendly site structure
- Seamless navigation
- High-quality images
The client liked the crisp and clean web design that highlights all their strengths. Visitors were able to quickly navigate the site and submit queries for further engagement.
Our SEO team began immediately to work on the client’s preferred keywords. Within a short time, most of the keywords jumped to the first page and continue to stay there. Overall, the client is satisfied with all the result.