The Background
Services
UX – Website Design – CRO – SEO
Industry
Painting and Decorating
View WebsitePremier Painting is a Sydney based painting and decoration service. Operating in the industry for 18 years, this award winning painting contractor needed to translate their reputation to the web through an effective online presence.
They required a site brings new conversions and makes it easy for potential customers to know about their services.
Our Approach
After discussing the requirements with the client, we decided to use our custom CMS WebCommander to design the new site for Premier Painting. The main focus of the site was to get new customers. So we focused on making the UX very conversion friendly. The header prominently displays a distinctive Request a Quote button followed by a simple form beside the banner image. The menu focuses on the services. The home page also shows the awards and accreditations along with the recent works and testimonials to instill a sense of trust and expertise among the potential customers.
Key Features
- Conversion friendly design with strategically placed call to action buttons
- A simple Get a quote form and Newsletter sign up feature
- Onsite blog and gallery
- Completely responsive site with service focused menu bar
The Impact
The new site gave Premier Painting the expected boost in the number of customers. Their online presence was strengthened and the site regularly converted new potential customers. The client was very happy with the overall result.