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Supercharge Your Brand’s Growth with AI Content Creation Tools
Guest Post, Marketing

Supercharge Your Brand’s Growth with AI Content Creation Tools

November 23, 2023, 8 Mins Read.
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Gone are the days of labour-intensive content marketing strategies. Today, you can create content lightning-fast, tailor it to specific audiences, and optimise it with precision. All of this (and more) is possible if you have the right AI content creation tools in your content marketing toolkit.

Incorporating content creation AI tools into your content marketing strategy can provide your business with a competitive advantage, allowing you to generate more content, build stronger customer relationships, and achieve remarkable brand growth.

So, let’s cut to the chase and explore how one can use AI-powered content creation tools to supercharge your brand’s growth.

Understanding AI content creation tools

AI content creation tools are software applications that can generate high-quality text, visuals, audio, and videos tailored to user specifications. At the core of these tools are advanced Artificial Intelligence (AI) algorithms that analyse large datasets, learn from patterns, and mimic human creativity to produce content that is indistinguishable from human-created content.

What’s beautiful about these tools is that they don’t merely reproduce existing content; instead, they generate entirely new pieces by understanding context and user preferences.

So, what are the different ways you can use AI for content creation and marketing? We know there are different types of AI-powered content creation tools for different purposes. Some help with text generation, some with visual content creation, and there are still some others that help in optimising and enhancing the quality of content.

Let’s dive deeper into these applications and see how they can supercharge your content marketing efforts.

Faster content marketing with AI content creation tools

As AI-powered content creation tools continue to advance, more and more businesses are embracing them to automate repetitive tasks, boost creativity, and make their content marketing efforts more efficient. Experts believe that by 2028, AI will have a massive impact on marketing, contributing a staggering $107.5 billion. This will be a significant increase from the $15.84 billion in 2021.

AI is here to stay; this much is clear. So, if you’re looking to jump on board, here are some different ways you can leverage AI for faster content marketing-

1. Automating content creation

One of the biggest advantages of using AI in content marketing is that it automates the content creation process, saving you precious time and effort. Whether it’s crafting blog posts, writing social media content, or creating stunning marketing videos, AI content writing tools can do it all.

AI can work alongside you as your creative assistant, helping you find inspiration to write stellar content that clicks with the audience. Plus, these AI content creation tools can also help you maintain a consistent tone and style throughout your content, ensuring a seamless experience for your audience across different platforms.

Narrato AI

Narrato AI is an AI content creation software purpose-built to take the hassle out of content creation. Packed with smart AI features, it can help you brainstorm ideas, create content, conduct keyword research, enhance your existing content, and do a lot more.

Narrato AI

Key features:

AI Content Genie: Whips up social media and blog content every week on autopilot. Provide your website URL and preferred themes, and it’ll deliver tons of ready-to-use pieces for you to choose from. Conveniently edit and publish them straight from Narrato.
AI Writer: Generate content for blogs, web copy, SEO, email, ads, video scripts and more. Narrato’s AI writer functions like a creative assistant with over 100 AI content tools and templates to choose from.
AI social media post generator: Create social posts from URLs, notes, and themes. Also includes a Twitter thread generator, a meme idea generator, and a social profile content generator.
AI product descriptions generator: Generate AI product descriptions, single or in bulk, using desired tone and length. Also helps optimise for target keywords.
AI content idea generator: Provides topic suggestions specifically tailored to your theme or target keyword. Use these suggestions to create topic clusters. Add them as new items to your content projects on Narrato Workspace.
AI SEO content brief generator: Gives you a detailed SEO content brief, complete with suggested keywords, word count, headings, paragraphs, questions to include, and even competitor references. Plus, you can track your SEO progress with a live SEO score.
AI Images: Create and customise images using simple text prompts. Choose from different styles like 3D renders, oil painting, pop art, photographs, and more.
AI Chat: Helps with topic research and miscellaneous content creation tasks.

Narrato AI also offers workflow automation, team management features, collaboration tools, and automated publishing capabilities, eliminating the hassle of juggling multiple tools.

Other AI content creation tools:

  • FlexClip (AI video generation)
  • Resemble.AI (AI voice generation)
  • Canva (AI graphics and designs)

2. Idea generation and brainstorming

An AI content creation tool can breathe new life into your creative processes by generating fresh ideas for your content marketing campaigns. Whether it is a blog, video, social media post, or anything else, AI can offer inventive suggestions and new perspectives, acting as a launchpad for innovative concepts.

Idea generation isn’t limited to topic or title ideation either. AI tools can spot emerging trends and popular subjects and suggest additional details, examples, and statistics for adding to a content piece.

Feedly AI

Feedly AI can assist you in discovering relevant blogs or articles that are important for your business. With this AI tool, you don’t have to manually comb through hundreds of articles and blogs for content ideation and research. It comes with an AI assistant called Leo that filters out the noise, giving you content that is relevant to your needs.

Feedly AI

Key features:

Content discovery: Uncover fresh content sources that align with your interests and preferences.
Personalisation: Get topic and content recommendations tailored to your unique interests. Prioritise preferred topics, keywords, and trends, mute unrelated information, and remove repetitive content.
Trend analysis: Stay updated on the latest happenings and hot topics in your industry or niche. It simplifies the process of spotting trends.
Collaboration: Share content and the insights gained from the research with your team right from the platform.

Other AI idea-generation tools:

  • ChatGPT (for general research and topic ideation)
  • vidIQ (YouTube title and channel name generator)
  • Semrush Title Generator

3. Enhancing existing content

Besides creating high-quality content, AI also assists in refining it. It analyses data patterns and leverages user feedback to identify areas where content can be optimised. It’s like having a virtual assistant that gives you tips on fine-tuning marketing copy, sharpening ad creative, and improving content for grammar and readability.

Some AI content creation tools can also analyse your existing content and repurpose it in different formats or for different platforms. Like turning a blog post into a video script or creating social media posts from your existing articles.

Wondershare EdrawMind

EdrawMind is an AI tool that combines AI content generation with mind mapping, helping teams collaborate on articles, mind maps, and more, all in one convenient place. It has also got some great AI features to help with content enhancement.

Wondershare EdrawMind

Key features:

Content Improver AI: Just type your text, and the AI generates a mind map to help give you content better structure. You can then tweak it as needed to match your style.
Chatbot: Helpful AI chatbot to assist you with your writing. It gives useful suggestions to make your writing clearer and more organised.
Insert AI content directly: You can add the AI Content Improver’s suggestions to your canvas as a topic.
Continuous chat: The AI chatbot remembers what you discussed before and keeps the conversation going. You can ask more questions or change the direction of the conversation anytime for better content creation.

Other AI content enhancement tools:

  • Hemingway Editor (AI feature to be launched soon)
  • Narrato AI (for improving content quality and repurposing text content)
  • Wordvice.ai

4. Search engine optimisation

AI tools have the amazing ability to analyse large amounts of search data instantly, picking
up on trends and patterns that might go unnoticed by us humans. Whether it’s suggesting optimal keywords, analysing backlinks, recommending internal linking strategies, or optimising meta descriptions, AI content SEO tools can supercharge every facet of SEO.

The result? Your content is more visible on search engines, bringing in lots of organic traffic and driving conversions.

Alli AI

Alli AI is a handy SEO tool that harnesses the power of artificial intelligence to give you smart suggestions for content SEO optimisation. With this tool, you can make real-time optimisation in your website code and content without having to depend on developers.

Alli AI

Key features:

Bulk on-page optimisation: Alli AI scans your website to recommend SEO improvements. Review these AI-generated suggestions and make modifications. Deploy the changes instantly.
Live editor: Make edits and tweaks to your content right in your browser and deploy these changes instantly.
AI interlinks: Analyses your content and automatically links relevant keywords to related information on your website. Simplifies internal linking for you.
A/B tester: Generate catchy titles for your website pages packed with important keywords. Test and tweak different options to boost your site’s traffic.
Integrations: Compatible with all CMS platforms and website frameworks.

Other AI content SEO tools:

  • Dashword
  • RyRob AI-powered keyword Research Tool
  • Semrush SEO Writing Assistant

Wrapping Up

AI content creation tools can be all you need to supercharge your brand’s growth. Scaling up content production and speeding up the content creation process is definitely a plus. But that’s not all. The right AI content creation tools can also help you create high-quality material that resonates with your target audience, ultimately driving engagement and conversions. Your brand, powered by AI, will be able to stay at the forefront of trends, keeping you ahead of the competition at all times.

So, if you haven’t jumped on the bandwagon yet, now is the time. Embrace the AI wave to equip yourself with smart AI tools. Maybe start with the ones listed above. Just keep in mind the importance of choosing a tool that offers a comprehensive range of features.

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AboutAkshita Sharma :

Akshita Sharma is a content creator with a penchant for turning complex topics into engaging and informative articles. Narrato, The Next Scoop, Writesonic, Benchmark Email, and Sujan Patel are just a few of the top brands that she has written for.